PinnedNew Media: Today’s World Belongs to Content Creators and InfluencersThe rise of content creators and influencers has transformed the way brands reach their audiences. In Ghana, this trend has been growing…Mar 21, 20232Mar 21, 20232
How Brands Can Move Beyond Attention to Drive Real Growth | My Presentation at BoostMateHow Brands Can Move Beyond Attention to Drive Real GrowthMar 22Mar 22
Brand Positioning: Rising Above the Din with DigitalWe live in a time of limitless choices, largely as a result of the rapid growth and assimilation of technology in our everyday lives…Jun 20, 2021Jun 20, 2021
Under the Influence:Micro or Macro Influencers — Understanding the Difference.Apr 19, 2020Apr 19, 2020